Lead Capture & Sorted Collection

A lead collection system that channels every new contact straight into the CRM the moment it comes in, so no interest ever slips through the cracks. Whatever the entry point, the property enquiry, the newsletter sign-up, the form on the site, the lead lands in one structured place, tagged and ready to be worked. Nothing depends on someone remembering to copy a contact across or check a separate inbox: capture happens automatically, consistently and from day one, which means the top of the funnel is never the weak link.

Automated CRM in Klaviyo:

A complete CRM built and fully automated in Klaviyo, where every incoming lead is sorted and segmented without a single manual step. Contacts are organised by profile and behaviour, where they came from, what they engaged with, what kind of property or service they're after, so the audience is never just an undifferentiated list. That structure is what makes everything downstream possible: the right people can be reached with the right message at the right time, segments stay clean as the base grows, and the team always has a clear, reliable view of who is in their pipeline and how warm they are. It's the difference between owning a contact list and actually working it.

Newsletter Design & Execution:

A full newsletter programme, handled end to end from design through to delivery. On-brand, custom-designed templates give every send a polished, consistent look that reflects the quality of the brand, while a steady cadence keeps Mi Casa Japón present in their audience's inbox without becoming noise. Each newsletter is built to do a job, surface new properties, share market context, keep prospects warm between conversations, so the programme turns one-time interest into an ongoing relationship and gives the whole segmented CRM a reason to stay engaged.